Assistant Manager (Social & Elderly Wellness) - Marketing & Community Program Focus

The Job

• Plan and execute the Intergenerational (IG) Living & Ageing In Place (AIP) services; monitor performance, analyse outcomes, and support reporting and programme refinement
• Coordinate APP development and enhancements; support customer relationship management (CRM) implementation and drive digital engagement and performance monitoring
• Coordinate with internal and external stakeholders; manage partnerships and ensure effective programme delivery and collaboration
• Oversee programme operations, support frontline coordination, and drive continuous service improvement
• Provide coordination and guidance to frontline staff; support manpower planning and ensure consistent service standards
• Prepare reports, analyse data, and support management review and internal committee submissions
• Support membership growth through recruitment, retention and promotion initiatives; monitor performance and enhance programme visibility

The Person

• Degree holder in Marketing, Event & Recreation Management, Social Science, Business Administration or related disciplines
• Minimum 5 years of relevant experience in APP development coordination, CRM, marketing, community programmes, event management, or digital engagement initiatives
• Experience in stakeholder engagement, project implementation and vendor management is preferred
• Knowledge of APP development lifecycle, CRM systems and digital marketing
• Strong coordination, organisational and project management skills
• Good interpersonal, communication, and analytical skills
• Ability to multitask and work under tight timelines
• Proficient in both written and spoken English and Chinese (Putonghua preferred)
• Good PC knowledge including Word, Excel and PowerPoint