Digital Marketing Executive

About the job Digital Marketing Executive

RMA Group is a multi-sector organization with more than 9,000 employees and an operational presence in 17 countries. For 40 years, we have developed enduring partnerships to support the needs of our clients, underpinned by the core values of Innovation, Integrity and Endurance. Through its various businesses including RMA Automotive, Global Fleet Sales, Comin Asia and Express Food Group (EFG), RMA Group has established itself as the partner of choice for leading automotive, equipment, engineering services, and food brands in Southeast Asia and beyond.

Overview and purpose of the role

Digital Marketing Executive is responsible for planning, implementing, and optimizing digital marketing campaigns to increase brand awareness, generate leads, drive website traffic, and support business growth across various online channels.

Key responsibilities:

• Content & Channel Management
  • Plan, create, and publish content across Facebook, Telegram, website, and other digital channels, including Khmer-language content for urban and provincial audiences.
• Maintain a content calendar aligned with model launches, promotions, and events
  • Coordinate photography/videography for vehicles, events, and customer stories (owner features, test-drive highlights).
• Lead Generation & Campaign Execution
  • Set up, run, and optimize paid digital campaigns (Facebook/Meta Ads, Google, and other relevant platforms) to generate qualified leads.
  • Ensure every digital lead is captured and logged accurately in CRM for proper attribution to the Relationship Manager team.
• Track campaign performance (CTR, cost-per-lead, conversion rate) and report results regularly to the Marketing Manager.
• Social Listening & Market Monitoring
  • Monitor social media daily for mentions of the brand — direct and indirect — including customer sentiment, complaints, and competitor activity.
• Track grey-market and garage-seller advertisements and listings on Facebook Marketplace, Telegram groups, and other informal channels, and flag.
• Pricing/Positioning trends to the Marketing Manager
  • Alert management promptly to any emerging social media trend, complaint, or reputational risk involving the brand + Community & Engagement.
  • Respond to or route inbound inquiries and comments across digital channels promptly and professionally.
  • Support online community-building efforts (e.g. VIP owner groups, Telegram channels) in coordination with the CX and Relationship Manager teams + Reporting +> Prepare regular reports summarizing digital performance, lead volume/quality, and social media trends for the Marketing Manager.

Background and experience:

• 1–3 years of experience in digital marketing, social media management, or a related field.
• Hands-on experience with Meta Ads Manager, Telegram channel management, and basic content creation tools (Canva, CapCut, or similar).
• Fluent in Khmer with strong written content skills; working proficiency in English.
• Comfortable working with CRM systems for lead logging and attribution.
• Detail-oriented, responsive, and comfortable monitoring multiple channels daily - Interest in or familiarity with the automotive/luxury retail sector is a plus, but not required.

If you're interested, please send your CV to:

• Email: recruitment.kh@rmagroup.net-
• Telegram HR Contact Person: https://t.me/RMA_Cambodia_Career
• Contact HR at: 070 790 890

RMA Group is an equal opportunity employer, with a diverse group of colleagues globally representing different cultures, backgrounds, and beliefs. Our values of Innovation, Integrity and Endurance are embedded in what we do, and we welcome applicants who are committed to respecting diversity of thought, and in living our values on a day-to-day basis.