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Product Senior Specialist

  1. Job Responsibilities & Tasks(Duties include but are not limited to)

( For Saudi Nationals Only )

  • Coordinate market research projects to develop new insights in order to sustain or improve the development / continuance of brand profile and architecture.
  • Initiate competitive product testing (lab analysis and in-use or panel tests) and evaluation activities that define gaps and opportunities in order to devise a suggested action plan in order to ensure that the product is on target consistent with brand positioning on a monthly basis (along with a reporting system).
  • Follow up with the category team that all the CCF are issued and set a monthly meeting with the brand manager to assess and evaluate the quality of the products.
  • Propose new/innovative promotional tools, online initiatives, marketing events, and PR plans in order to build a strong consumer relationship to achieve brand growth objectives within the allocated budget.
  • Coordinate approved packaging graphics projects working with the creative teams and suppliers to meet the set timelines for the product launches and promo mechanics requirements.
  • Analyze retail audit reports (AC Nielson, EPOS …) in order to monitor brand market share, and track competitive moves, changes and proposes corrective actions to meet growth objectives.
  • Manage social media communication and editorial campaigns on all platforms as per yearly set calendar in collaboration with digital marketing team.
  • Execute and present the monthly closing report with brand performance and Projects update.
  1. Required Job Qualifications & Competencies

    1. Education & Experience
  • Minimum bachelor's degree in business administration, MBA is a plus.
  • A minimum of 2-3 years of experience in FMCG.
  • In-depth knowledge of marketing and sales operations and processes.
  • Must be knowledgeable in a similar role.
  • Excellent written and verbal communication, presentation, and interpersonal skills.

Candidates are preferably with

  • Business Graduate preferably marketing background ( Marketing Degree or Marketing work experience)
  • Analytical skills
  • Microsoft office high proficiency
  • Good communication Skills.

Skills

  • Market Research
  • Brand Management
  • Product Development
  • Competitive Analysis
  • social media marketing
  • Project Management
  • Retail Audit Analysis

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