Lead Field Management

Job Title: Lead Field Management
India
Role Impact:
As our Lead Field Management, you'll be a pivotal player in our Field
Management team.
The Lead Field Management is a pivotal operational leader responsible for
overseeing field research execution and data collection activities across India
in a fully remote environment. In this people manager capacity, the role leads
a dedicated team of Field Management Senior Associates to ensure all market
research projects adhere to strict methodological protocols, project timelines,
and operational budgets. Daily activities involve managing resource
allocations, monitoring data collection pipelines, resolving operational
bottlenecks, and enforcing Standard Operating Procedures (SOPs) to maintain
the highest levels of data integrity. By bridging the gap between local field
teams, technical analysts, and global leadership, this position directly drives
the successful delivery of high-quality consumer insights that power
advanced predictive models for world-class brands.
We're Looking For:
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Direct and oversee the activities of field teams, providing guidance and
support to ensure adherence to project protocols and timelines, fostering
a collaborative and efficient work environment. This involves managing
the scheduling, training, and performance of field staff, ensuring they
are well-equipped to execute research tasks effectively, thus
contributing to the overall success of data collection efforts. It requires
proactive communication, problem-solving, and the ability to motivate
teams to achieve project objectives. By effectively coordinating field
teams, the Team Leader Field Management helps to maintain data
quality and project momentum.
Identify and resolve issues that arise during field operations,
implementing solutions to minimize disruptions and maintain project
momentum, this requires proactive problem-solving skills, the ability to
analyze complex situations, and the capacity to make timely decisions
to mitigate risks. It also involves collaborating with cross-functional
teams to address challenges, communicating effectively with
stakeholders to keep them informed of progress, and implementing
preventive measures to avoid future issues. By effectively resolving
problems, the Team Leader Field Management helps to ensure projects
are completed on time, within budget, and to the highest standards of
quality.
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Provides guidance and support to employees, addressing concerns and
resolving conflicts in a timely and effective manner. Investigates
employee relations issues, ensuring fair and consistent application of
company policies. This involves providing feedback and consulting with
Field Leadership on performance management, disciplinary actions, and
conflict resolution. A proactive approach to employee relations fosters a
positive and productive work environment.
Facilitates the performance management process, ensuring that
employees receive regular feedback and have clear goals and
development plans. Works with Field Leadership to identify and address
performance issues, providing coaching and support as needed. Drives a
culture of continuous improvement through effective performance
management practices. This also includes ensuring alignment of
individual goals with company objectives.
Participate in the recruitment and training of field staff, ensuring they
possess the necessary skills and knowledge to perform their duties
effectively, which includes developing training materials, conducting
training sessions, and providing ongoing support to enhance their
capabilities. This involves identifying skill gaps and implementing
targeted training programs to address specific needs, creating
opportunities for professional development, and fostering a culture of
continuous learning. By investing in the recruitment and training of field
staff, the Sr Assoc Field Management helps to build a highly skilled and
motivated workforce, which is essential for delivering high-quality data
and achieving project success.
Assists in the implementation and communication of MarketCast's HR
policies and procedures, ensuring compliance and consistency across
the organization. Provides guidance to Field Leadership and employees
on HR policies and procedures. Monitors compliance with HR policies and
procedures, identifying and addressing any issues or concerns. This
supports a fair and equitable work environment.
Ensures compliance with all applicable federal, state, and local
employment laws and regulations. Stays abreast of changes in
legislation and implements necessary updates to policies and
procedures. Manages employee records and ensures data accuracy and
confidentiality. This mitigates risk and protects the organization from
legal liability.
Develops and implements initiatives to improve employee engagement
and morale. Conducts employee surveys, analyzes results, and
recommends actions to address areas for improvement. Promotes a
positive and inclusive work environment, fostering collaboration,
innovation, and employee well-being. These initiatives contribute to a
more engaged and productive workforce.
Identifies training and development needs and works with Field
Leadership to implement programs that enhance employee skills and
knowledge. Coordinates training sessions and workshops on a variety of
topics, such as leadership development, communication skills, and
technical skills. Evaluates the effectiveness of training programs and
makes recommendations for improvement. This ensures that employees
have the skills and knowledge they need to succeed.
Qualifications:
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Bachelor's degree in a related field (e.g., Marketing, Business
Administration, Social Sciences).
Minimum of 3 years of experience in field management or a related role
within the market research industry.
Strong organizational and project management skills, with the ability to
manage multiple projects simultaneously.
Excellent communication and interpersonal skills, with the ability to
effectively coordinate and motivate field teams.
Proficiency in data collection methodologies and quality control
procedures.
Experience with budget management and cost control.
Ability to analyze data and identify trends or issues.
Knowledge of relevant industry regulations and ethical guidelines.
Strong problem-solving skills and the ability to work independently.
Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
Who We Are:
MarketCast measures what moves people. Powered by AI, trained on decades
of verified consumer response data, along with proprietary technology,
MarketCast is the marketing effectiveness partner for the world's most
ambitious brands, connecting emotional resonance to real-world business
outcomes across advertising, sponsorships, content, brand health, and
advanced analytics. With category-deep expertise spanning sports,
entertainment, travel, automotive, and consumer brands, our team of
seasoned industry strategists brings unmatched human intelligence to every
engagement, turning complex data into decisive action so brands know
exactly what's working, why it's working, and what to do next.
At MarketCast, we don't just accept difference - we embrace it, support it,
and thrive on it for the benefit of our global culture and success. MarketCast
is proud to be an equal opportunity workplace. We are committed to equal
employment opportunity regardless of race, color, ancestry, religion, sex,
national origin, sexual orientation, age, citizenship, marital status, disability,
gender identity or Veteran status. We also consider qualified applicants
regardless of criminal histories, consistent with legal requirements. If you
have a disability or special need that requires accommodation, please let us
know. Check us out on LinkedIn and at:
www.marketcast.com
Our Values:
Move the Needle
We turn insight into action and action into impact, acting with urgency and
intention at every level, anticipating what's needed, executing with discipline,
and driving outcomes that are measured and meaningful.
Client Success is Our Scoreboard
We win when our clients win. Delivering scaled, tech-enabled solutions that
drive measurable impact and value to build lasting partnerships.
Grow Every Day
Expertise is earned continuously by investing in our craft, our colleagues, and
our company.
Own It
Take responsibility for outcomes, not just outputs.
Benefits:
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Free movie tickets!
Internet Broadband reimbursement
Group Mediclaim policy covering employees and their families
Group accident insurance for employees
Group Term Life Insurance for employees
Wellness and mental health support
Annual health check-ups for employees at subsidized rates
Professional growth and career development including LinkedIn Learning
In addition to your salary, MarketCast believes in providing a competitive
total rewards package for its employees. All benefits are subject to eligibility
requirements, and the terms of our official plan may be modified or amended
from time to time.
Data Privacy Notice: In accordance with the provisions of the Information
Technology Act, 2000 and applicable Data Protection Rules in India, please
note that we collect certain categories of personal information from you as
part of the application process and use it for the purposes indicated.
Categories of personal information include name, contact information (phone,
email, address), and details of your work history and education. The purpose
of collecting this information is to be able to contact you and to assess your
qualifications for the role. All information will be processed and stored
securely, and will be used solely for recruitment, selection, and, if applicable,
onboarding purposes, in compliance with applicable Indian laws