Category Manager

About the Role

We are looking for an experienced Category Lead to build, own, and scale a high-potential category from the ground up.

This is a high-impact, entrepreneurial role that combines business ownership, product thinking, strategy, and execution. The role will be responsible for defining the category strategy, identifying growth opportunities, building customer-centric solutions, and driving the business towards scale and profitability. The ideal candidate will have a strong track record of owning and scaling businesses or categories, with the ability to operate across product, growth, operations, and commercial functions.

What You'll Do

• Own the end-to-end strategy, growth, and P&L for the category.

• Define and build customer-first financing journeys where customers pay interest only on the amount utilized, enabling a flexible and efficient borrowing experience.

• Develop and execute strategies to drive customer acquisition, engagement, utilization, retention, and overall category growth.

• Use data, customer insights, and experimentation to continuously optimize the product and business performance.

• Track and improve key metrics including portfolio growth, customer adoption, utilization, profitability, and unit economics.

• Partner closely with Product, Technology, Risk, Operations, Marketing, and other cross-functional teams to execute the category strategy.

• Work closely with senior leadership to identify, launch, and scale new business initiatives as part of Paytm’s new venture.

• Operate with a zero-to-one mindset, taking ownership from identifying the opportunity through to building a scalable business.

What We're Looking For

• 10+ years of experience in Category Management, Product Management, Business Management, General Management, or a similar role.

• Proven experience owning and scaling a business, category, or product with measurable impact on growth and profitability.

• Strong understanding of customer journeys, marketplaces, merchant ecosystems, supply chains, logistics, digital businesses, or financial products.

• Experience managing large portfolios and driving business outcomes through data-led decision making.

• Strong commercial and analytical orientation, with the ability to translate insights into actionable business strategies.

• Excellent stakeholder management and cross-functional leadership skills.

• Strong problem-solving ability and comfort working in ambiguous, fast-changing environments.

• Entrepreneurial mindset with the ability to build from zero, move with speed, and take end-to-end ownership.